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MULTIFAMILY CASE STUDIES

Client success stories

 How TradeMark Sold 1960s Apartments and Land in One Transaction

APARTMENTS SOLD

$7M+

LAND SOLD

$1.5M

Asset type: Class C Apartments

Location: Durham, NC

Service: Investment Sales

Broker: Kharmika Alston, CCIM

Class C Apartments in Durham, NC.

Situation

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Strategy

Challenge

After years of managing their apartment complex and an adjacent undeveloped parcel of land, the owners were ready to move on. They wanted a complete exit from both assets in a single transaction. The goal was ambitious: sell both the 1960s-era apartment buildings and the undeveloped land in one day. That’s when Kharmika Alston stepped in.

Rather than listing and waiting, Kharmika built a proactive strategy to reposition the asset and find buyers that no standard marketing platform could reach.

Reframed the asset around its location advantage, making the redevelopment potential impossible to ignore

Modernized the outdated 1960s site plan to show increased density and stronger profitability

Delivered clarity for buyers by presenting a fully realized vision backed by real zoning and planning data

Attended conferences, worked every traditional platform, and made direct calls to brokers and buyers outside her existing network

Connected with an affordable housing nonprofit searching for this opportunity for years

Traditional buyers had no interest in a 1960s apartment complex with below-market rents. However, the real challenge was finding a buyer willing to take both the apartment complex and the undeveloped land in a single transaction. Selling them separately would have meant less money for the owners and a timeline that did not align with their needs. They wanted a same-day exit with maximum value. That required a very specific kind of buyer: a mission-driven affordable housing organization with both the mission and the capital to acquire both assets at once.

Here is what Kharmika executed:

Results

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Both assets were sold on the same day, avoiding a long due diligence period

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​Apartments closed at $7,242,800M, land at $1,550,000M, above expectations

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A combined sale price that outperformed what two separate transactions would have generated

The owners sold both assets together in a same-day transaction. 

Here's what the owners walked away with: 

How TradeMark Maximized Equity on a Section 8 Apartment Complex

Asset type: Section 8 Apartments

Service: Investment Sales

Location: Raleigh, NC

Broker: Kharmika Alston, CCIM

Section 8 apartments in Raleigh, NC

Situation

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The client's Section 8 Multifamily property had already been listed with another brokerage. No offers came close to the asking price. Most sellers in that position start to wonder if they were wrong about what their asset was worth. This seller didn't flinch. They knew what the property was worth, and they weren't willing to give it away. They needed a broker who actually understood what they had and who could find the right buyer. That's when they called Kharmika Alston.

Strategy

Challenge

Kharmika didn't wait for inbound interest. She built a plan for the type of buyer this property deserved.

Mastered the HUD buyer process to guide qualified prospects through financing

Created detailed prospecting lists and proactively called potential buyers outside traditional investor circles

Marketed the property widely across multiple platforms to maximize exposure

Attended industry conferences to meet new buyers and expand beyond her existing network

Identified a local family office with both the mission and means to serve their hometown while building generational wealth

Finding the right buyer for a Section 8 property with HUD financing was challenging because traditional investors weren't interested. This deal required someone who understood HUD financing, could navigate the complex buyer process, and saw affordable housing as an opportunity. Kharmika needed to find mission-driven buyers who would be the perfect fit for this property. Traditional marketing wasn't going to work. 

Results

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Acquisition of $3.4M, far exceeding any other value offered

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A buyer who valued the property's mission as much as its financial performance

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A smooth close with HUD financing, navigated from start to finish

Here is what Kharmika executed:

Kharmika preserved the client's equity.

Here's what the client walked away with:

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1001 Wade Avenue, Suite 300, Raleigh, NC 27605

Phone: 919-782-5552      Fax: 919-783-9934

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